Lornalitz Baez Wearing Designs by Ashley Nell Tipton

February 06, 2013  •  Leave a Comment

As a full time model and star of NuVo TV's Curvy Girls, Lornalitz keeps a hectic schedule so I was very happy when she carved out some time to shoot with me while she was in Los Angeles from New York.  I invited an amazing team to the set, including designer Ashley Nell Tipton who's designs looked absolutely fabulous on Lorna! 

This fashion shoot was picked up by SKORCH magazine and published in the January 2013 issue.  Below are the images that appeared in SKORCH in addition to never before seen photos from the same set.  To read Lorna's exclusive interview with SKORCH click here: 



Lornalitz Baez wearing designs by Ashley Nell Tipton as see on on the cover of SKORCH Magazine

Screen shot 2013-01-30 at 8.16.02 AM


The following appeared inside the magazine, shown here without the editorial.










As an extra treat for the Lornalitz fans, here are a few images from this same set that have never been seen before.




A peek of what went on behind the scenes with these cell phone and instagram images.

InstaCollage behind the scene




Designer Spotlight

When Lorna and I scheduled the photo shoot, I knew I wanted Ashley Nell Tipton and her designs to be a part of it. Born and raised in San Diego Ca and at the young age of 21, Ashely is creating amazing and fashionable designs for the plus size woman. By the time she finished her senior year of high school, she had completed her first collection that was inspired by her love for the hippie generation. Years later, upon returning from a trip to Paris and London, she knew that her future collection was going to be inspired by the British street-edge of London. She is currently looking to fill in the gaps that she sees in the full figure market and desires to be THE full figure designer for real women with an edge.

Her collection is a full figure collection for a 20-30-something female that is chic with a street-edge.  Women's curves inspired the construction, and her love for color and a fight against the phrase "black is slimming" affected her color choices. Going against the grain, she created a collection that is full of bright hues and bold patterns. The finished product incorporates both boldness and finesse, just like herself. 

Ashley has been making strides on trying to bring this to fruition, as she is anxious to release and sell her garments. Over these past couple of months she has been looking into mass producing her collection but asks for your patients, as she believes in delivering quality work.

Check out this short video of Ashley for Scion Motivate




Additional Photo Shoot Credits

Lorna's Makeup was done by Tiffany Carmona. Check her out at and find her on facebook at

Hair by Teeontay Moore. Check her out on  and find her on facebook at

Set, style and wardrobe assistant, Brittany Clagg is a model as well with Natural Model Management.




Nuvo TV featured Lorna's spread in SKORCH Magazine on their blog.  Read it here:


Check out Lornalitz and the fellow cast members of Nuvo TV's Curvy Girls here:





Cult of California Trunk Show and Launch Party

June 26, 2012  •  Leave a Comment


I had the pleasure of attending Cult of California’s trunk show and launch party this past Saturday at the Writer’s Room in Hollywood Ca.


Cult of California is a plus size clothing line focused on athletic wear and is based out of Los Angeles. After working in LA for 10 years designing for companies such as Laundry by Shelli Segal, Forever 21, Bebe, BCBG, Marciano and Guess, Jen Wilder founded and launched her new line this year.


At Cult of California, you can find everyday fashion you can wear to the gym, the grocery store or even a night out! In addition to the athletic wear, Cult of California has small collections of dresses, tops and leggings.


My personal favorite is the Sage Dolman top, and at only $28, how can you resist! GREAT prices, uncompromised quality, and unique designs, Jen did an amazing job at creating her new line.  


Jen’s goal is to “promote beauty in all sizes, health in all sizes and style in all aspects of the plus woman’s life”.  She is a wonderfully spirited woman and a pleasure to know. There is no surprise that she surrounds herself with other positive, creative and ambitious people.


I met a handful of awesome people during the trunk show, including models, designers, bloggers, other photographers and many more. Of course, I had the opportunity to see people that I have known and worked with, along with some inspiring women that I had met just recently during Full Figured Fashion Week in New York.  It was a wonderful evening and I had a great time networking, talking to, and of course, PHOTOGRAPHING everyone!


The following are only a portion of the images taken at the trunk show. The rest can be found on my facebook page, Photography by Nichole Alex.


Please check out Cult of California at

Jen Wilder, founder of Cult of California, mingling before the show


The beautiful Rosie Mercado, who also modeled in the runway show, and Yolanda Orozco, the owner of Curvy QT


Rayna Salcido, Reah Norman and Madeline Figueroa Jones with PLUS Magazine, and Rosie Mercado.


Wonderful ladies of PLUS Magazine, Tulin Reid and Madeline Figueroa Jones.


Yolanda of Curvy QT Plus Size Fashions and Founder of Cult of California, Jen Wilder


Ninja Betty and the Nunchix!!!  They rock.


The sassy and positively spirited Marie Denee


Rayna Salcido and Nichole Nikstar Smith




Beautiful models of all shapes and sizes rocked the runway in Cult of California's new line!



We all gave Jen a big round of applause after the show.  She looks so happy!


Jen celebrating with the gorgeous models after the runway show.


Yolanda doing a little shopping =)


Jen Wilder, standing proud with her new designs!


Don't forget to check our Cult of California at!


The Rosslyn Hotel - First Location for "I shoot LA" Campaign

June 06, 2012  •  Leave a Comment


I was invited by Cap Equity Locations to participate in their “I Shoot L.A.” campaign that kicked off at the Rosslyn Hotel on May 10, 2012.  The event, formed to connect with, and raise awareness of their properties to Professional Photographers, included over 50 industry professionals from Photographers, Models, Hair Stylist, Makeup Artists and other production staff.


I started off the shoot a block down from the Rosslyn at Salon on Main where the models were having their hair and makeup done to prepare for the shoot. I took advantage of this time to introduce myself to the models and get some behind the scene images of the ladies.  The staff at Salon on Main was very friendly, talented and worked fast at getting the ladies prepared for the photo shoot.  After the ladies finished up, we headed back up the street to begin the photo shoot at the Rosslyn.


Prior to this photo shoot event, I knew next to nothing about the Rosslyn Hotel, located in the Heart of Downtown Los Angeles.  During the course of the shoot, I became increasingly intrigued with the building and it’s history, especially with the basement (that I will get to later in this blog).  Not for a lack of trying, it was hard to find much history on this building, but I just knew there had to be some interesting facts about this place, especially since it was an epitome of class and frequented by film stars, socialites and businessmen in it’s prime.  To my knowledge the information that I found and was given to me is correct. 


The building was originally one structure (located opposite of where I shot) built in 1913, and expanded to two buildings in 1923.  The Rosslyn was designed by John Parkinson, who also designed Union Station, City Hall, and the LA Coliseum. During the time that the Rosslyn was built, the financial and commercial center of California was in Downtown LA.  Exchange LA, once a stock exchange, was right down the street from the Rosslyn, and at that time it was called the Rosslyn Annex and was connect through underground tunnels. 


As I mentioned above, the basement of the Rosslyn was especially interesting to me.  Virtually un-touched by time, the basement of the Rosslyn was a Speakeasy during the roaring 20’s.  When I came off the elevator and walked past the boiler room, a hallway (that was once a underground tunnel, now blocked off), and into a large empty room, I quickly realized that it had been a bar.  I thought to myself, “how strange, a bar next to a boiler room” then I quickly realized that it must have been used in the prohibition period where serving alcohol was illegal.  Being a HUGE fan of the roaring 20’s, I was very excited to be standing in what was once a speakeasy and my imagination was running wild with the things that could possibly have gone on down there with the speakeasy and the underground tunnel (trafficking illegal alcohol perhaps?).  I felt like I went back in time! The bar, although rickety and aged, was still in tacked.  The glass walls separating the bar from the tunnel and boiler room were still painted with dancing women in dresses.  I could just feel the history around me and I soaked it up as I photographed the models that had joined me.


During the 1970’s, the two Rosslyn buildings were acquired by separate owners.  Today, the Rosslyn Hotel has an amazing rooftop view, with views of Downtown LA skyline from all 4 sides of the building.  The rooftop has been used and featured in films, commercials and music videos such as David Guetta’s “Where them Girls at” featuring Niki Manaj and Flo Rida and the Wanted “Chasing the Sun”. 


I had a wonderful experience at the Rosslyn Hotel photo shoot and enjoyed working with the wonderful people involved.




First off, I want to thank the wonderful people at Cap Equity Locations for organizing this exciting shoot!



The rooftop view of from the Rosslyn was amazing.  However, I was so concentrated on capturing the models that I did not take any pictures of the building and the view itself.  Thank you Kyla Kay for sharing the following images on my blog!  Kyla is another photographer in the Southern California area. She also participated in the Rosslyn Hotel shoot.  She is a wonderful person and it was a pleasure bumping into her during the shoot. 


The next 5 images were taken by Kyla Kay




For me, and most of the models, the evening started in the salon for hair and makeup.  Salon on Main to be exact, where friendly and talented artists prepared the models for the shoot.  Here are a few behind the scenes from the salon, starting with my favorite one of model Beverly, watching the hustle and bustle of main street while relaxing and getting ready for the shoot.




I started my photographic journey at the Rosslyn on top of the roof. It was a beautiful day and the sun was low in the sky.  The view of LA and it's skyline was breathtaking.  I spent some time on the rooftop capturing images of Beverly, Summer and Karen before I headed down to the basement. 


This beautiful red head model is Beverly Eberhardt. You may recognize her from some of my other work.  She is a wonderful person and an up and coming model who is progressing greatly. She is Miss Latina San Pedro and is training for Miss Latina California all while working, participating in the community, modeling and going to school.  She is truly an incredible and dedicated woman.


I met Summer for the first time at the Rosslyn shoot.  I was immediately drawn to her beautiful eyes.  It was such a pleasure photographing her.  Originally from New York, she is pursuing a career in acting an modeling and is represented commercially for print/tv by Brick Entertainment.  Fun fact about Summer is she plays piano for private parties and events in LA. 

She can be contacted directly at


Karen, located in Hollywood, is an aspiring dancer, actress and model. She is a hard working woman who is fun to be around and is an dynamic dancer with beautiful long hair.

She can be contacted directly at



After photographing Beverly and Summer on the rooftop before sunset, we headed down to the basement to see what was in store.  As I mentioned above, I was very excited about what we found.  Although the creepiness of the basement was really cool, it was a bit challenging to photograph in.  It was very, very dim with little light source but I made the best of it with the equipment I had on hand. 


This image was captured at the bar in the basement, which use to be a speakeasy back in prohibition.  From my knowledge, this is the original bar.



These images of Summer were also taken at the bar using one strobe light at a distance.  



The remaining images in the basement were taken in the boiler room.  It may have proved to be the spookiest place that I came in contact with in the building. 


This image of Karen was under very dim and cool light.



These next images of Beverly were taken just inside the boiler room directly under a single light that was on the wall.  



Although it was a lot of fun exploring and shooting in the basement, we headed back up to the roof to capture some evening skyline images decorated with the city lights.  By this time the Los Angeles art walk on main was in full swing and and we wrapped up our shoot with the chaotic sound of the crowd below. 


Another great image of Summer with her captivating eyes. 



Introducing Jana!  Let me just say that she was the most humorous model I shot that evening. With an energy that explodes, she brings a fun and crazy (in a good way) element to a photo shoot.  




Photographing at the Rosslyn was a great experience and an exciting way to meet and work with phenomenal  and talented people in the industry. 









Marilyn Inspired Photo Shoot with Yadi Medina

May 16, 2012  •  3 Comments


Yadi is a kind and beautiful woman from Cuba.  I first met Yadi when I attended a workshop a few months ago.  I loved photographing her during the workshop and she loved my work as well, so it was only a matter of time before we worked together again.


She approached me with the idea of doing a Marilyn Monroe inspired shoot. Yadi obviously resembles Marilyn so I was very interested in seeing what we could create.  You will notice that some of the images are very much inspired by classic Marilyn photographs and others stray a bit but still have at Marilyn feel.


Yadi was once again a pleasure to work with.  She has a very calming and friendly attitude and is very easy to photograph.  While photographing her, I noticed other sides to her as well.  There were moments that she greatly resembled Madonna (in her younger years) and at times, she even made me think of Gwen Stefani.


I am going to share with you a handful of my favorite images from our session.  I am also sharing the studio and lighting set up along with my camera settings.   You will find diagrams of my set up followed by the images that they pertain to. 




This first image is one of my favorites.  It was a last minute shot (I actually already started packing up) when Yadi mentioned that she wanted a close up of her eyes.  I literally sat her down on a dinning chair underneath a light fixture on the ceiling and captured this image using my Macro 100mm lens. It's so glamourous! 


Here is the first diagram and the set of images that it applies to.  These images were very much inspired by a classic Marilyn image that most of us will recognize.  She pulled the look off so well!


These next set of images are Marilyn inspired with a Noir twist.  

This next set is where I saw bits of Madonna. 

You will notice that this last set of images are two different sets, but I shot them with the same set up.

Hope you enjoyed these images as much as I did!  I will see you next week!

Photographing Ricky Williams

May 08, 2012  •  Leave a Comment


If you know football, then you probably know Ricky Williams, or at least you know the things you have heard in the news and tabloids.  Because I take everything the press says with a grain of salt, I really did not know what to expect when I met this former NFL player just prior to his seminar in Newport Beach Ca.  I must say, I was pleasantly surprised how at ease I was when I worked with him.  He is a VERY nice guy, very pleasant and inspiring, yes, inspiring!  Great guy!


I learned that Ricky is all about healing and being limitless.  Ricky is now doing seminars based on the teachings of Access Consciousness, and sharing his gift with everyone.  Describing what Access Consciousness in my own words would not do it justice, so here is a direct quote from Access “Access Consciousness is a simple set of tools, techniques and philosophies that allow you to create dynamic change in every area of your life, with your body and with yourself. Access Consciousness™ provides you with step-by-step ways to become totally aware and begin to function as the conscious being you really are. "


Before the seminar started, Ricky, another associate and I walked around the venue to capture some head shots with the beach and marina behind us.  Unfortunately, even though it was still early, the sun was harsh and difficult to work with.  Later in the day, I had the opportunity to pull him aside for a couple more head shots indoors that turned out really well!


Although I was there to photograph the seminar, I could not help but to hear the teachings of Ricky Williams, and I must say, they were very uplifting, inspiring, and it all made since! 


I also had a one on one session to take some head shots of Ricky as well as record an entertaining video between Ricky and NFL old-timer, Cedric Hardman. Listening to them talk about the differences between football then and today was quite intriguing.


Things went really well that day, got some great head shots and Ricky and Cedric seemed to have a lot to talk about.  Two weeks later I was hosting a session at my own home with Ricky Williams and Cedric Hardman!


Below are images and a video from both the first day I met Ricky and photographed the seminar, and the day that Ricky and Cedric came to my home so that Ricky could work his magic (figuratively speaking) on Cedric.



Head shots taken of Ricky in Newport Beach Ca.


For demonstration purposes, Ricky having the Bars done on him by an associate of his.


Ricky performing the Bars on Cedric


A 60 sec video teaser with Ricky and Cedric.  If you want to see more, please visit for the official release.

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